Privacy Policy

Last updated: 19 February 2025

Overview

This Privacy Policy explains how we collect and use data through Facebook Pixel on our website. We are committed to protecting your privacy and being transparent about our data practices.

Information We Collect

Through Facebook Pixel, we collect:

Pages you visit on our website
Actions you take on our website
Basic device information
Cookie data

How We Use Your Information

We use Facebook Pixel solely for the purpose of:

Delivering targeted advertisements on Facebook
Measuring the effectiveness of our Facebook advertising
Understanding how visitors interact with our website

Legal Basis

Under GDPR Article 6(1), we process your data based on consent. You can withdraw this consent at any time by adjusting your cookie preferences.

Data Sharing

We share data collected by Facebook Pixel with:

Meta Platforms, Inc. (formerly Facebook, Inc.) Meta may process this data as outlined in their Privacy Policy.

Your Rights

Under GDPR, you have the right to:

Access your personal data
Request data deletion
Object to data processing
Withdraw consent
File a complaint with the Information Commissioner's Office (ICO)

Cookie Management

You can manage or disable Facebook Pixel tracking through your browser settings or our cookie consent banner.

Contact Us

For privacy-related enquiries, please contact rob@altaperformancecoaching.com.

Changes to This Policy

We may update this Privacy Policy periodically. The latest version will always be posted on our website.